PARASOCIALIZE

A study or paper · 1968 · Politics

Charisma as a measurable asset

Research on why some political candidates reliably produce personal attachment and others do not, despite comparable policy positions.

ConsiderationManipulationhistory
A title plate for Charisma as a measurable asset: the name, the year and a mark drawn from the entry. It is not a photograph.
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If charisma is a real and learnable thing, then attachment to public figures is manipulable by design, and the manipulation is not a side effect of the work.

Consideration. The part where somebody stops and thinks. The research, the diagnosis, the ethics, the lawsuits, the regulators. Roughly fifty years of arguing with itself about whether this is a relationship.

Manipulation. One-sided attachment engineered for somebody else's benefit. Paid intimacy, parasocial persuasion, sasaeng, grief extraction, the streak. The lane that pays the bills and the lane that causes the most harm, frequently at the same time.

Where it sits

1950 1950-1999 · 1968 1999

Provenance · 2 source record(s)

PERSONA The head of state

Connected · 2 out, 3 in

Parasocial persuasioncites · 2015 · A term or conceptThe political parasocialdepicts · 1960 · A mechanism or tacticParasocial persuasioncites · 2015 · A term or conceptThe political parasocialcites · 1960 · A mechanism or tacticThink of nothing but the gurucame before · 1650 · A mechanism or tactic

It sits in

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