PARASOCIALIZE

Yesterday

When a famous person dies it can feel like losing someone you loved

The Guardian ran this on the exact week Dolly Parton, Gloria Steinem and Liam Payne died. The timing is not the story. The timing proves the story.

FILED 28 SEP 2026 · 22d ago ·Due back 28 OCT 2026 ·BY THE GUARDIAN
Flowers and vigil candles outside the Embassy of the Netherlands in Tallinn
Flowers and vigil candles outside the Embassy of the Netherlands in Tallinn · Mardus · CC BY-SA 1.0

I want to push back on the word distress in every piece that runs this week, because it is doing too much work. Losing somebody is what happens when the people you love die. If a stadium full of people are grieving Dolly Parton, that is not a malfunction, that is a very large number of people finding out that they loved her. The only unusual thing about parasocial grief is that the person could not have known you were there. That is worth being careful with. It is not worth being condescending about.

Notice, name, choose. That's the whole method.

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When a celebrity dies, it can feel like losing a loved one ↗

The Guardian · 28 SEP 2026

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